E-Business
 E-business Case Studies Johnson Matthey
E-procurement delivers an ROI for Johnson Matthey 

"The Fisher Scientific web site is one of best we have seen. It is exceedingly user friendly and the wealth of information and tools is very impressive"

Johnson Matthey is a speciality chemicals company focussed on its core skills in catalysts and precious metals. It is organised into four operating divisions: Catalysts & Chemicals, Pharmaceutical Materials, Precious Metals and Colours & Coatings.

The group's principal activities are the manufacture of autocatalysts and pollution control systems, catalysts and components for fuel cells, pharmaceutical compounds, process catalysts and speciality chemicals; the refining, fabrication and marketing of precious metals; and the manufacture of colours and coatings for the ceramic, glass, paint and plastics industries.

Johnson Matthey has continued to develop its technology for almost 200 years, demonstrating the company's ability to maintain world leadership by adapting constantly to rapidly changing customer needs. Rigorous in its own environmental policies, many of Johnson Matthey's products have a major beneficial impact on the environment and enhance the quality of life for millions around the world.

The company has operations in 34 countries and employs around 6,500 people. Its products are sold across the world to a wide range of advanced technology industries.


The Need for Change

The main Johnson Matthey site in the UK is in Royston, Hertfordshire. Further sites are a refinery at Enfield in North London, a research centre at Sonning Common near Reading, several facilities manufacturing products for the Colours and Coatings division in the Stoke-on-Trent area and the recently acquired pharmaceuticals manufacturing operation, MacFarlan Smith in Edinburgh. It was from the Royston site that the initial drive towards e-procurement came. The directors and management recognised the need to understand e-procurement and the opportunities that it could present. 

In September 2000, a project was started to determine if there was a business case for e-procurement at the Royston and Enfield sites. E-Procurement project manager, Garry Tobiss takes up the story. "At that time we had no way of accurately tracking what we were spending on indirect materials; there was just no visibility of spend. The six week study revealed that whilst our direct orders were very well managed, orders for our indirect materials were left far behind. We found that different divisions were using different suppliers for the same commodity, or even worse using the same supplier but paying different prices."


The Solution

The business case developed for e-procurement focused solely on supplier rationalisation. Whilst it was recognised that 'soft savings' could be made in terms of administration and cycle time reduction, it was important to Johnson Matthey that a ROI could be demonstrated as a result of better supplier deals. Existing suppliers were asked to provide data detailing Johnson Matthey's purchases and volumes. From this the company was able to put together a list of requirements from which they could then invite suppliers to tender.

A paper putting forward the business case for e-procurement was put to the board in December 2000, and received approval. "Although we were confident of making the savings that were indicated in the business case," comment Garry Tobiss, " the decision to move forward was still, in part, a leap of faith. It was important, however, to remember that the actual business risk involved was relatively small, in relation to the returns that could potentially be made."

The first stage of the process was the software selection. Johnson Matthey was adamant that suppliers should not have to pay in order to be part of the e-procurement software solution. "If suppliers had to pay to have their catalogues on our chosen software the cost would somewhere along the line be passed to us, the customer, which is a situation from which everyone loses" comments Garry. By the end of January 2001, the selection process was complete, and Ariba was appointed as their e-procurement software provider.

From here, progress was fast and furious. Technical implementation of the Ariba system started in February. Integration took place with Johnson Matthey's ERP system, JD Edwards using adapters built by Johnson Matthey. On the 2nd April 2001 the system went live with 450 users across two UK sites, using eight supplier catalogues, one of which, Fisher Scientific, using their proven punchout technology. The speed of this implementation was important to Johnson Matthey. Comments Garry "We wanted to prove that it could be done, and in order for the return to be demonstrated we needed to get as many suppliers as possible on the system from day one. A slower approach, just running a small pilot would not have seen such a return, and would have been more difficult to convince people of and realise the potential of, the system."


The Impact

One year on, the Ariba system is now live in seven sites across the UK, one in Belgium and four in the USA. In the UK there are 80 supplier catalogues, four of which are using punchout technology. The range of commodities covered is vast, from maintenance, repairs and operational supplies, laboratory supplies, fire equipment and hand tools to instrumentation, desktop computers and stationery. 

One of the criteria for the selection of the software provider was their ability to utilise punchout technology. This allows users to access a supplier's website from within Ariba, compile their order and then take it back into Ariba to send to the supplier. The advantage of this for a supplier such as Fisher Scientific, is that it allows end users access to a wealth of information available on their web site, such as real time stock availability, order tracking, images of products and technical information. This would not be available using a 'hosted catalogue' whereby suppliers provide the customer with a list of items which then has to be managed by the customer. "The Fisher Scientific web site is one of best we have seen," comments Garry. "It is exceedingly user friendly and the wealth of information and tools is very impressive. Because of the element of choice we need to give our scientists, a hosted catalogue would have been totally inappropriate, even without the challenge of having to try and manage 80,000 products. This way, Fisher Scientific does it for us!"

Prakash Lathia, team member of the Noble Metals Laboratory, echoes these thoughts. "Using the Fisher Scientific site via Ariba is very easy and a huge improvement on our previous paper based system. Placing an order now means that it will go directly into the Fisher Scientific system, before we had to hand write a requisition form which then had to go for authorisation, then on to the purchasing department where the order would eventually be placed. As there was no visibility in the system, it could be anything up to ten days before the order would be placed, and it would be very difficult to find out how far in the system it had got. It was not unusual for things to get lost internally, or to sit on people's desks awaiting attention while they were on holiday. Now we know exactly when the order has been placed, and using tools on the Fisher Scientific site such as the real time stock availability and order tracking we know when to expect delivery. As some of our orders are for repeat items, facilities such as multiple hotlists are really useful."


The Benefits

An improvement in working processes since implementing Ariba has not only been seen by the end users, but has also had a significant impact on the purchasing department. Previously, the purchasing department spent approximately 50% of their time on manual tasks, such as faxing orders to suppliers. These highly qualified people, who are all members of the Chartered Institute of Purchasing and Supply, were being totally under utilised. Since implementing Ariba, purchasers are now spending more of their time working closely with suppliers, fostering better relationships. The wealth of data now available on spend, also means purchasers have the visibility of spend profiles they need to be smarter managers of suppliers.

This reduction in manual tasks is also of benefit to the suppliers. Comments David Taylor, Service Development Manager at Fisher Scientific; "When our customers place their orders electronically, either directly from our website or using punchout with e-procurement providers such as Ariba, the amount of time consuming, manual tasks performed by our customer services representatives is greatly reduced. They are spending less time re-keying orders, issuing credit notes for incorrectly ordered items and organising returns, and have more time to provide real customer service, such as chasing suppliers for out of stock items, sourcing items for customers and taking part in much higher value-adding activity."

Amongst all this success, and all these benefits achieved, with hindsight is there anything Johnson Matthey would have done differently? "The technical implementation of a project such as this is not difficult," comments Garry. "We demonstrated this by moving one supplier who was not previously enabled to being live on Ariba within three days. The part that should not be underestimated, however, is the cultural element of introducing e-procurement. In some ways we may not have done enough change management, particularly with regards to training. We have seen that frequent users of the system love it because they understand it, are confident using it and can see the benefits it brings to their roles. The only complaints we have about the system are from infrequent users who, due to gaps in their knowledge, can get unnecessarily frustrated with the system. We are continuing training programmes that look to address these issues."


The Future

And of the future? Johnson Matthey firmly believes that e-procurement is here to stay. Garry comments; "We are currently tackling some of the 'tougher' commodity groups such as freight, and whilst a suitable solution is not out there yet, we are confident it is only a matter of time. We also want to apply what we have learnt in e-procurement to purchasing of our direct materials, whilst looking at new elements such as electronic invoicing."