Stardate 19042012.0, Wembley, London, Earth
Students from Limehurst High School in Loughborough exhibited their wares at this year’s Fisher Scientific Science World at Wembley Stadium.
Members of Limehurst’s science club spent three months learning about all aspects of the business and marketing laboratory supplies in preparation for the national event.
Several members of Fisher Scientific staff mentored the pupils on various aspects of marketing and communications to create an exhibition stand to rival stands by leading manufacturers. Students created their own brand of disposable laboratory gloves – “Glohurst” – to promote to customers at the exhibition.
The Glohurst marketing team attracted visitors to their stand through their ‘Mystery box’ game. Visitors to the stand were asked to don a pair of gloves and then reach into a black box full of an unknown substance. If the customer correctly identified the substance, they were given a sweet reward.
Their manner and enthusiasm attracted the attention of Miss Ballooniverse who spent time fashioning glove themed hats for the Glohurst team. These creations attracted even more visitors to the stand all of whom bravely tested Glohurst gloves in the mystery box including guest speaker Werner Gruber. Professor Gruber discussed the benefits of the gloves with the Glohurst team and posed for photos encouraging them to shout ‘Science Rules’ as the pics were snapped.
Glohurst gloves certainly made their mark on the exhibition and drew the attention of star guest speaker Professor Brian Cox. Professor Cox was impressed to see that Science World was a platform for encouraging young people to interact with the scientific community.
“Hosting school children at Science World is a first for us and they’re work is fantastic. Their presence here has created a real buzz and positive atmosphere. Everyone is talking about them. They are a credit to their teachers and parents. We’re very proud of all their achievements.” – Emily Quinton, Marketing Promotions Manager – Fisher Scientific.